Stratum Communication

Instant and profiled communication allows you to manage close and personalised relationships with your members, supporters and contacts.

Clearly parented information enables fast and reliable data storage to handle all key communication processes within your organisation.

• Intuitive look and feel of Stratum
• Personalised & Bulk Member Correspondence
• Contact and address details
• Set up of Mailing Preferences
• Full tracking of activity logging with system audit trail
• Full integration with Document Management system

Intuitive look and feel of Stratum

Stratum software will mirror the way you want to organise contact details. It allows you to create user defined fields (alpha/numeric/toggle) with unlimited fields to search/add against and shows visually how relationships link together.

Personalised & Bulk Member Correspondence

• Inbound and outbound communication is stored in one place
• Incoming member emails are automatically forwarded to the database and logged against a member record via Outlook
• Sends personalised and bulk email/ letters to individuals and lists, (individual and bulk) with easy import of data for mail merge
• SMS communication enables you to select a group of members and send a text message (e.g. event attendance reminder)
• Detection of triggered events ( e.g. new direct debit set up, renewal, non payment) drive effective customer service with members
• Use of specific data ( e.g. previous seminar attendee) can create targeted mailing lists
• Preparation of mass communication lists for mail-merge (e.g. magazine despatch) with Mailsort discounts are organised on your behalf.

Contact and address details

• Stratum includes its own Postcode Address mechanism for richer functionality
• Stratum ties into other data sets (e.g. Parliamentary constituency) with the ability to slot data sets in after a record has been created.
• Rapid addressing as an integrated extra aids accuracy and speeds up data entry time – once you enter the postcode Stratum inserts the rest of the address for you
• Allows label address details to be different from letters if desired.
• Records an infinite number of addresses against the same record
• Automatic de-duplication feature on member add
• Case sensitive logic (e.g. MR or Mr.) supports consistency of data entry

Set up of Mailing Preferences

Stratum enables a member to feel in control. Mailing preferences can include:

• Preferred method of communication for each individual (email, letter)
• Types of mailing they wish to receive or not
• The number and frequency of a mailing type
• Receipt of particular mailing types at different addresses.

Full tracking of activity logging with system audit trail

Stratum customers benefit from automatic activity logging with easy recall.

• Personalised letters and emails are easily created through Stratum’s full integration with Microsoft Exchange and Office and are logged within the correspondence history
• Tracks full origination source information with links to specific campaigns and events
• Full contact history record is maintained for the life of the member
• Carries identity code to stop unwanted mail
• Free text fields in member’s records also carry time sensitive alert features

Full integration with Document Management system